Zuzana Paar

If you run a blog in 2025, there’s one thing you can’t ignore: Google’s mobile-first indexing. With more people browsing the web on their phones than ever, Google’s shift to prioritize mobile versions of websites makes total sense. But what does this mean for your blog, and how can you ensure it’s ready? Let’s walk … Read more

If you’ve been blogging for a while, you’ve probably noticed something interesting happening in Google search results: those handy boxes at the top of the page giving you answers before you even click a link. These are Google’s featured snippets, and they’re a big deal! These snippets are where you want your blog content to … Read more

So, you’ve got a blog, and you’ve probably heard the buzz around SEO for years. But as technology advances, the SEO game is getting a major overhaul, thanks to AI-driven search algorithms. These next-gen algorithms make search engines smarter and more humanlike, with search results increasingly tailored to individual users.  If you want to keep … Read more

Creating a blog that stands the test of time takes more than just hitting publish a few times a week. It’s about setting a solid foundation, consistently producing quality content and genuinely engaging with your audience. And while it may seem like a mountain to climb, the good news is that it’s entirely doable. Let’s … Read more

You’ve been blogging for a while, you’re building an audience and your content game is strong. But you want to take things to the next level. You’re ready to move from “just another blogger” to a full-blown expert in your niche. So, how do you establish yourself as an authority in your niche without sounding … Read more

If you’re a blogger, you know the challenge of keeping readers engaged. Writing great content is essential, but even the most interesting posts can only do so much. People crave interaction these days, and why not? We’re in a world full of buttons to click, things to swipe and questions to answer. So, what if … Read more

If you’ve been running your blog solo, you know the hustle — juggling content creation, social media, SEO and all the admin work that sneaks in. It’s a lot! And while the early days of blogging can be exciting as you build your voice and audience, there comes a point when you might start thinking, … Read more

So, you’ve been blogging for a while now, and things are going pretty well. Your traffic is steady, you’ve built a small but loyal following and you’re starting to get the hang of creating content consistently. But then, out of nowhere, it happens — the dreaded blogging plateau. It’s that moment when your growth stalls, … Read more

So, you’ve been blogging for a while now. You’ve got a few loyal readers, maybe some decent traffic and a bunch of posts you’re pretty proud of. But now you’re wondering how to take things to the next level. The idea of turning your blog into a full-fledged brand might feel a bit overwhelming, but … Read more

When it comes to running a successful blog, it’s easy to get caught up in the idea that you need to be the sole content creator. After all, it’s your blog with your voice and passion, right? But what if I told you that some of the best content could come from the people who … Read more